{"id":478,"date":"2022-10-22T11:09:00","date_gmt":"2022-10-22T09:09:00","guid":{"rendered":"https:\/\/experiencereseau.com\/?p=478"},"modified":"2022-10-22T11:09:00","modified_gmt":"2022-10-22T09:09:00","slug":"acquisition-strategy-design","status":"publish","type":"post","link":"https:\/\/gennials.fr\/index.php\/2022\/10\/22\/acquisition-strategy-design\/","title":{"rendered":"L&rsquo;Acquisition Strategy Design"},"content":{"rendered":"\n<p>La m\u00e9thode de l&rsquo;Acquisition Strategy Design permet de bien comprendre le parcours d\u2019achat du client et d&rsquo;aligner l\u2019entreprise sur un objectif unique :<\/p>\n\n\n\n<p><strong>faire progresser le Client<\/strong> <strong>dans son parcours d\u2019achat<\/strong> <strong>jusqu\u2019\u00e0 la vente<\/strong>.<\/p>\n\n\n\n<p>Pour mieux vous exposer la m\u00e9thode de l&rsquo;Acquisition Strategy Design, nous allons prendre l&rsquo;exemple d&rsquo;un \u00e9diteur de logiciels.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">D\u00e9couvrez les 4 \u00e9tapes de l&rsquo;acquisition strategy design<\/h2>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"720\" style=\"aspect-ratio: 720 \/ 720;\" width=\"720\" controls loop poster=\"https:\/\/experiencereseau.com\/wp-content\/uploads\/2020\/05\/ACQUISITION-STRATEGY-DESIGN-V1.gif\" src=\"https:\/\/experiencereseau.com\/wp-content\/uploads\/2020\/05\/ACQUISITION-STRATEGY-DESIGN-V1-1.m4v\" playsinline><\/video><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>ETAPE 1<\/strong> : <strong>L\u2019Acquisition<\/strong> <strong>Canvas<\/strong><\/h2>\n\n\n\n<p>Nous vous posons les bonnes questions pour vous mettre \u00e0 la place de votre client<\/p>\n\n\n\n<p><strong>Nous utilisons l\u2019Acquisition Canvas pour construire le parcours client <\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.004.jpeg\" alt=\"\" class=\"wp-image-520\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.004.jpeg 1920w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.004-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.004-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.004-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.004-1536x864.jpeg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><figcaption class=\"wp-element-caption\">D\u00e9couverte et r\u00e9solution du probl\u00e8me<\/figcaption><\/figure>\n<\/div>\n\n\n<p>Etape par \u00e9tape, nous \u00e9changeons avec vous pour bien comprendre comment se fait la d\u00e9couverte du probl\u00e8me et sa r\u00e9solution.<\/p>\n\n\n\n<p>Lancez la vid\u00e9o pour visualiser les diff\u00e9rentes questions.<\/p>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"720\" style=\"aspect-ratio: 1280 \/ 720;\" width=\"1280\" controls loop src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.m4v\"><\/video><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>ETAPE 2 : Le parcours d&rsquo;achat<\/strong><\/h2>\n\n\n\n<p>Nous formalisons en d\u00e9tail les \u00e9tapes et les actions :<\/p>\n\n\n\n<p>Les \u00e9tapes de maturit\u00e9, les actions men\u00e9es par celui qui d\u00e9couvre le probl\u00e8me et l\u2019exp\u00e9rience \u00e9motionnelle v\u00e9cue<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.007-1024x576.jpeg\" alt=\"le parcours d'achat &amp;tape 1\" class=\"wp-image-526\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.007-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.007-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.007-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.007-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.007.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Le parcours d&rsquo;achat &#8211; \u00e9tape 1<\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.008-1024x576.jpeg\" alt=\"le parcours d'achat \" class=\"wp-image-527\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.008-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.008-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.008-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.008-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.008.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Le parcours d&rsquo;achat &#8211; \u00e9tape 1<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.009-1024x576.jpeg\" alt=\"le parcours d'achat \" class=\"wp-image-528\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.009-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.009-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.009-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.009-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.009.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Le parcours d&rsquo;achat &#8211; \u00e9tape 3<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.010-1024x576.jpeg\" alt=\"le parcours d'achat\" class=\"wp-image-529\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.010-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.010-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.010-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.010-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.010.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"> Le parcours d&rsquo;achat &#8211; \u00e9tape 4<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.011-1024x576.jpeg\" alt=\"le parcours d'achat\" class=\"wp-image-530\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.011-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.011-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.011-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.011-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.011.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Le parcours d&rsquo;achat &#8211; \u00e9tape 5<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.012-1024x576.jpeg\" alt=\"le parcours d'achat\" class=\"wp-image-531\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.012-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.012-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.012-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.012-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.012.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Le parcours d&rsquo;achat &#8211; \u00e9tape 6<\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>ETAPE <\/strong>3 : <strong>La matrice d&rsquo;acquisition<\/strong><\/h2>\n\n\n\n<p>Nous assignons des leviers en fonction des actions du Client<\/p>\n\n\n\n<p><strong>Quelles actions ?&nbsp;Qui fait quoi ?<\/strong> <strong>Quels outils ?<\/strong> <strong>Quels KPI ?<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.014-1024x576.jpeg\" alt=\"la matrice d'acquisition\" class=\"wp-image-533\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.014-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.014-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.014-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.014-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.014.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">La Matrice d&rsquo;Acquisition &#8211; \u00e9tape 1<\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.002-1024x576.jpeg\" alt=\"la matrice d'acquisition\" class=\"wp-image-536\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.002-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.002-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.002-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.002-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.002.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">La Matrice d&rsquo;Acquisition &#8211; \u00e9tape 2<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.003-1024x576.jpeg\" alt=\"la matrice d'acquisition\" class=\"wp-image-537\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.003-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.003-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.003-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.003-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.003.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">La Matrice d&rsquo;Acquisition &#8211; \u00e9tape 3<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.004-1024x576.jpeg\" alt=\"la matrice d'acquisition\" class=\"wp-image-539\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.004-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.004-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.004-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.004-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.004.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">La Matrice d&rsquo;Acquisition &#8211; \u00e9tape 4<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.005-1024x576.jpeg\" alt=\"la matrice d'acquisition\" class=\"wp-image-540\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.005-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.005-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.005-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.005-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.005.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">La Matrice d&rsquo;Acquisition &#8211; \u00e9tape 5<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.006-1024x576.jpeg\" alt=\"la matrice d'acquisition\" class=\"wp-image-541\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.006-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.006-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.006-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.006-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-designx.006.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">La Matrice d&rsquo;Acquisition &#8211; \u00e9tape 6<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>ETAPE <\/strong>4 : <strong>Le Plan d&rsquo;Acquisition<\/strong><\/h2>\n\n\n\n<p>Nous construisons votre plan d&rsquo;action marketing, communication, vente en priorisant.<\/p>\n\n\n\n<p><strong>Priorisez vos investissements en vous consacrant sur les \u00e9tapes cl\u00e9s du parcours d\u2019achat client&nbsp;<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.021-1024x576.jpeg\" alt=\"le plan d'acquisition\" class=\"wp-image-546\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.021-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.021-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.021-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.021-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.021.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.022-1024x576.jpeg\" alt=\"le plan d'acquisition\" class=\"wp-image-547\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.022-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.022-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.022-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.022-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.022.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.023-1024x576.jpeg\" alt=\"le plan d'acquisition\" class=\"wp-image-548\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.023-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.023-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.023-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.023-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.023.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Pour savoir comment nous int\u00e9grons l&rsquo;Acquisition Strategy Design dans notre audit, consultez <strong><a rel=\"noreferrer noopener\" href=\"https:\/\/experiencereseau.com\/index.php\/portfolios\/acquisition-strategy-design\/\" target=\"_blank\">2 jours d\u2019audit pour d\u00e9finir votre business mod\u00e8le de ventes indirectes<\/a><\/strong><\/p>\n\n\n\n<p>Dans une approche favorisant l&rsquo;intelligence collective, nous utilisons une approche Design Thinking. Cliquez-ici pour en savoir plus sur le Design Thinking utilis\u00e9 dans notre audit.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>SOURCE<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.027-1024x576.jpeg\" alt=\"acquisition strategy design\" class=\"wp-image-549\" srcset=\"https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.027-1024x576.jpeg 1024w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.027-300x169.jpeg 300w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.027-768x432.jpeg 768w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.027-1536x864.jpeg 1536w, https:\/\/gennials.fr\/wp-content\/uploads\/2020\/05\/Acquisition-strategy-design.027.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>L&rsquo;Acquisition Strat\u00e9gy Design est une m\u00e9thode de construction des plans invent\u00e9e par l<strong>&lsquo;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.1min30.com\/\" target=\"_blank\">agence 1mn30<\/a>. <\/strong>Merci \u00e0 Gabriel Dabi-Schwebel pour son accompagnement.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>acquisition strategy design<\/p>\n","protected":false},"author":1,"featured_media":556,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-478","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classe"],"_links":{"self":[{"href":"https:\/\/gennials.fr\/index.php\/wp-json\/wp\/v2\/posts\/478","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gennials.fr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gennials.fr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gennials.fr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gennials.fr\/index.php\/wp-json\/wp\/v2\/comments?post=478"}],"version-history":[{"count":0,"href":"https:\/\/gennials.fr\/index.php\/wp-json\/wp\/v2\/posts\/478\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gennials.fr\/index.php\/wp-json\/wp\/v2\/media\/556"}],"wp:attachment":[{"href":"https:\/\/gennials.fr\/index.php\/wp-json\/wp\/v2\/media?parent=478"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gennials.fr\/index.php\/wp-json\/wp\/v2\/categories?post=478"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gennials.fr\/index.php\/wp-json\/wp\/v2\/tags?post=478"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}